logo
  • News
    • Community
    • Local Government
    • Sports
    • Alberta Politics
    • Opinion
    • Obituaries
  • Jasper Builds
  • Peaks & Valleys
    • Wildlife
    • Hiking and Climbing
    • Biking
    • Fishing
    • Snow Sports
  • Culture
    • Jasper Arts & Culture
    • Local Dining
    • Local Literature
  • Jasper History
  • Support
    • News
      • Community
      • Local Government
      • Sports
      • Alberta Politics
      • Opinion
      • Obituaries
    • Jasper Builds
    • Peaks & Valleys
      • Wildlife
      • Hiking and Climbing
      • Biking
      • Fishing
      • Snow Sports
    • Culture
      • Jasper Arts & Culture
      • Local Dining
      • Local Literature
    • Jasper History
    • Support
NDP candidate counting on appetite for change
NDP candidate, Canmore's Avni Soma, has been travelling the newly-defined federal electoral district of Yellowhead to meet potential supporters. // Bob Covey
Alberta Politics, Community, News
By Bob Covey
Wednesday, December 18, 2024
NDP candidate counting on appetite for change

Avni Soma’s mission to flip Conservative-dominated Yellowhead to the NDP is a spicy order. But the Canmore-based scientist, community leader and food advocate says she’s ready for the heat.


Avni Soma is wearing fur-lined mittens, sturdy winter boots and a pompom-adorned toque, pulled down to meet the tortoise shell frames of her oversized glasses. Every breath she expends crystallizes in front of her. 

It’s minus 17 degrees Celsius in Hinton, Alberta. But the sun is out and Soma is feeling buoyed by a recent chat with new friends—fellow members of the Indian diaspora whom she noticed at a local restaurant. 

Avni Soma is the federal candidate for the NDP in Yellowhead. // Bob Covey

“We have a way finding each other,” Soma laughs.

Soma is hoping for similar luck as she knocks on doors, looking to gauge Jasper, Hinton—and later today, December 16, Edson—for support of the federal NDP. There are progressive voters in Yellowhead, the Canmore-based community leader has been assured by the local riding association. But they’re often split between Grits and Dippers. Soma is hopeful that the recent turmoil in Ottawa will turn those red votes orange.

“Things are changing so fast,” she says. 

In her life, too. Last week Soma was helping dish out meals at the francophone school in Canmore where her kids are in Grades 1 and 3. Now, on a Meadow Avenue doorstep in the mountain-adjacent mill town, the 50-something-year-old entrepreneur is introducing herself.

Door knocking in Hinton. // Bob Covey

“I’m your new federal NDP candidate,” she says to the Hintonite who answers the door of a modest bungalow. “Are you aware of the riding’s federal boundary change?”

This is Soma’s icebreaker. Many don’t realize that Yellowhead’s electoral riding boundaries were redrawn last year to include Banff and Canmore to the south, and Rocky Mountain House, Sundre and Carstairs to the east. Yellowhead still includes the municipal district of Greenview (Grande Cache), but no longer captures Barrhead and Whitecourt.

For Soma, long drives aren’t an issue. In another life she ran an organic farm-to-table food business, and in a venture before that, she distributed chai, based on her family’s recipe, to retailers across Alberta and B.C. She’s also put in big travel days as a pharmaceutical researcher, which is what she studied in university.

“I’m good with long days on the road,” she says. “The car is where I do my thinking.”

These days, what’s she’s ruminating on his how to present herself, politically but also personally. She knows what she’s up against in terms of recent support in Yellowhead for candidates on the left of the political spectrum. But she’s not your typical new democrat, she says. She grew up in the tough community of Dover, in SE Calgary, and moved to the mountains after university, and a divorce. 

Soma recently spent time at The Old Grind in Hinton meeting constituents. // Bob Covey

“I wanted to be a retired white man,” she jokes—her way of saying she was sick of the status quo and its traditional power brokers. 

“I realized the only people I was seeing on boards and deciding how the rest of us live were old white guys.” 

So she’s diving into politics, and pledging to do her best to meet voters who she’d potentially represent. 

Because although there are myriad issues that bubble to the surface in one of the country’s largest federal ridings, what she’s counting on is that others are sick of the status quo, too.

“I think a lot of younger voters are looking for a shift in the hierarchy,” she says. 

Find Avni Soma on Instagram and X.


Bob Covey // bob@thejasperlocal.com

Articles You May LIke ›
Council briefs: electoral boundaries, housing corporation, skatepark naming
Community
Council briefs: electoral boundaries, housing corporation, skatepark naming
Peter Shokeir, freelancer reporter 
Wednesday, December 10, 2025
Jasper council is leaning toward supporting a proposed provincial electoral district that would have it join Banff and Canmore. On Tuesday (Dec. 9), c...
this is a test
Opinion: Forget party politics. Vote for local representation
Alberta Politics
Opinion: Forget party politics. Vote for local representation
Bob Covey 
Friday, April 25, 2025
For the first time in decades, Yellowhead has a real race on its hands Pundits and prognosticators are all saying it: this federal election is the mos...
this is a test
Straight up: We asked, some answered.
Alberta Politics
Straight up: We asked, some answered.
Wednesday, April 23, 2025
Yellowhead's federal election candidates answer 7 Questions about their 2025 campaign in their own (typed) words Editor's Note: The Jasper Local reach...
this is a test
Jasper’s director of recovery tapped as Liberal candidate in Yellowhead
Alberta Politics
Jasper’s director of recovery tapped as Liberal candidate in Yellowhead
Bob Covey 
Thursday, March 27, 2025
Michael Fark, the Municipality of Jasper’s Director of Recovery, has been selected as the 2025 Liberal candidate for Yellowhead. While as of March 27 ...
this is a test
Most Read ›
UPDATED: Suspected sexual assailant arrested
Community
UPDATED: Suspected sexual assailant arrested
Sunday, January 4, 2026
Jasper RCMP have arrested an individual in relation to an alleged sexual assault incident. RCMP said today (Monday, January 5) that charges will be la...
this is a test
Community Dinners to start January 11
Community
Community Dinners to start January 11
Sophie Pfisterer, Guest Contributor 
Tuesday, January 6, 2026
In anticipation of the launch of Jasper's Community Dinner program on January 11, contributor Sophie Pfisterer has this report on theCommunity Christm...
this is a test
Council briefs: Utility rates, supplementary property taxes
Community
Council briefs: Utility rates, supplementary property taxes
Peter Shokeir, freelance reporter 
Thursday, January 8, 2026
Chamber criticizes utility rate model’s ‘inequitable billing tiers’ As council considered increasing utility rates, debate reignited around the Munici...
this is a test
Latest ›
Council reduces tax requisition by $300,000 through cuts, using reserve
Business
Council reduces tax requisition by $300,000 through cuts, using reserve
Peter Shokeir, freelance reporter 
Friday, December 19, 2025
After weeks of deliberations and hearing multiple requests to reduce the tax burden, Jasper Municipal Council has passed its 2026 operational and capi...
this is a test
Council requests budget details following criticism from Chamber
Business
Council requests budget details following criticism from Chamber
Peter Shokeir, freelance reporter 
Monday, December 15, 2025
Council is sending its administrative team back to the drawing board on Jasper’s 2026 municipal budget. In asking for more information about the 2026 ...
this is a test
A Christmas Ode to Jasper’s Seniors
Community
A Christmas Ode to Jasper’s Seniors
Friday, December 12, 2025
Our Seniors know their way around They’re the ones who built our town. Through their sweat, through their toil They planted roots in rocky soil. The s...
this is a test
Status quo budget: Council proposes 10 percent tax hike
Community
Status quo budget: Council proposes 10 percent tax hike
Bob Covey 
Monday, December 8, 2025
Council conforms to all but one of administration's recommendations as ongoing wildfire recovery guides MOJ's 2026 budget A tied vote defeated a motio...
this is a test

NEXT ARTICLE

Not a usual situation: Pressure mounting to strike interim housing agreement

Alberta Politics, Jasper Builds, Local Government, News, Wildfire

Most Read ›
UPDATED: Suspected sexual assailant arrested
Community
UPDATED: Suspected sexual assailant arrested
Sunday, January 4, 2026
Jasper RCMP have arrested an individual in relation to an alleged sexual assault incident. RCMP said today (Monday, January 5) that charges will be la...
this is a test
Community Dinners to start January 11
Community
Community Dinners to start January 11
Sophie Pfisterer, Guest Contributor 
Tuesday, January 6, 2026
In anticipation of the launch of Jasper's Community Dinner program on January 11, contributor Sophie Pfisterer has this report on theCommunity Christm...
this is a test
Council briefs: Utility rates, supplementary property taxes
Community
Council briefs: Utility rates, supplementary property taxes
Peter Shokeir, freelance reporter 
Thursday, January 8, 2026
Chamber criticizes utility rate model’s ‘inequitable billing tiers’ As council considered increasing utility rates, debate reignited around the Munici...
this is a test
Latest ›
Council briefs: Utility rates, supplementary property taxes
Community
Council briefs: Utility rates, supplementary property taxes
Peter Shokeir, freelance reporter 
Thursday, January 8, 2026
Chamber criticizes utility rate model’s ‘inequitable billing tiers’ As council considered increasing utility rates, debate reignited around the Munici...
this is a test
Community Dinners to start January 11
Community
Community Dinners to start January 11
Sophie Pfisterer, Guest Contributor 
Tuesday, January 6, 2026
In anticipation of the launch of Jasper's Community Dinner program on January 11, contributor Sophie Pfisterer has this report on theCommunity Christm...
this is a test
UPDATED: Suspected sexual assailant arrested
Community
UPDATED: Suspected sexual assailant arrested
Sunday, January 4, 2026
Jasper RCMP have arrested an individual in relation to an alleged sexual assault incident. RCMP said today (Monday, January 5) that charges will be la...
this is a test
Local mountaineer biography now available as audiobook
Arts & Culture
Local mountaineer biography now available as audiobook
Bob Covey 
Wednesday, December 31, 2025
Jasperite Susi Pfisterer’s 2016 biography on her father is now available on the world’s largest audiobook and podcast platform. When it debuted, 50 Pe...
this is a test
This site complies with Jasper requirements
Contact us
Privacy Policy
Advertise With Us
About The Jasper Local
Accessibility Policy
Support

Follow Us

Advertise with us

Measurable, targeted, local. Email example@thejasperlocal.com

ePaper
coogle_play
app_store

© Copyright The Jasper Local